At the recent Ausbike Bike Expo 2010 in Melbourne, for the first time there was a Cycle Fashion show celebrating the best in cycle chic from the exhibitors at the event.
These photos show that cycling in style is not just for adults! How CUTE are these kids??

Treadly Helmet Hats and Strider Bikes

Nutcase helmets

Early Rider bikes


Genevieve, a member of the audience and clearly a fashionista in the making.
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VIA: Urban Outfitters
We think it would be hard to find anything more stunning than a giant magnolia tree. But oh boy, this girl is sure giving the magnolia tree a run for its money.
We love her crisp look – her white step-through bike, cute shorts and dare we say it, white socks with sandles.
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Today we had a ‘why didn’t we think of that?’ moment.
Japanese fashion house Sally Scott styled their 2008-2009 Autumn and Winter collection featuring a red-headed Irish lass and her bike.
So bikes are the new fashion prop, what’s so exciting about that? Well, you can watch every photo in elegant motion, as it’s a video catalogue.
Here are some of our favourite images, though you should definitely visit Sally Scott’s site to watch them come alive.
(Thanks to Curitiba Cycle Chic for the tipoff).




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We get so many emails asking about stylish helmets that we know there is a market out there for something far removed from a Stackhat.

This cork helmet from French designer Kévin Goupil caught our eye. It’s modeled after old French steel army helmets and and capped with a sustainably harvested cork shell for a bit of military-eco-chic. Plus think of all the things you could pin onto it for decoration!


The helmet is in the conceptual phase only and no doubt the helmet complies with EU standards but not Australian standards so it’s unsuitable for those of us Down Under….but it looks cool nonetheless.
Via Ecouterre
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